Gloverall introduces an exciting new campaign photographed by renowned photographer Jamie Ferguson to celebrate its 2023 autumn-winter collection. The campaign features Fred Nieddu, owner of London-based bespoke tailor, Taillour. Fred who originally studied illustration, was the bespoke cutter with Timothy Everest before striking out on his own. He has establised a reputation for a creative approach to design that strikes a cord with us. He recently relocated premises to a new workshop in East London which we thought would offer a great backdrop to feature our new pieces as well as the surrounding neighbourhood.